Skip to product information
1 of 1


Phi Cosmeceutical - Erase Serum 30ml

Regular price $130.00 NZD
Regular price $65.00 NZD Sale price $130.00 NZD
Sale Sold out
Tax included. Shipping calculated at checkout.

For uneven skintone, hyperpigmentation and Melasma

This serum is a powerful combination of scientifically proven lightening ingredients including Tranexamic acid, Tyrostat, Bakuchiol and liquorice extract which lighten the skin’s appearance by interrupting the production of melanin, the pigment in your skin. Because of this, these lightening ingredients, with continued use, will gradually help even skin tone, fade dark spots, hyperpigmentation and melasma. Giving you a brighter, clearer and more even looking skin.


Key Ingredients

Rumex Occidentalis (Western Dock) Extract (AKA Tyrostat)- Rumex extract is derived from plants of the Rumex genus which is found in Canadian Prairies. It is known as a very effective inhibitor of tyrosinase, which is found in both human skin and plant tissue. The inhibition of tyrosinase helps to reduce the formation of unwanted pigmentation and age spots. The skin tone also gets improved. is widely used to treat melasma.

Bakuchiol- is a naturally derived/ plant-based retinol-alternative which helps to smooth the appearance of fine lines and wrinkles while sealing in hydration. Derived from the Ayurvedic Babchi plant, Bakuchiol has the same collagen-stimulating benefits of retinol and the ability to visibly plump and firm skin. It has been compared as a gentle and safe alternative to retinol which can be harsh on sensitive skin, helping to improve cell turnover with the power of natural botanicals. Gentle enough for the most sensitive skin types, Bakuchiol works with the skin to refine the appearance of fine lines and wrinkles, improving skin texture and supporting collagen production and skin elasticity for bright, plump and smooth skin. It can also brighten skin tone and reduce pigmentation.

Liquorice extract – Plant extract that has skin soothing properties. Skin brightener which inhibits the production of an enzyme needed to produce melanin (pigment) in the skin, helps remove excess melanin, has anti-inflammatory benefits.

Hyaluronic Acid- Is a naturally occurring substance in skin known for its stunning capacity to attract and hold onto 1000x its weight in moisture. It works overtime by replenishing skin to enhance a healthy, supple look and feel.

Jojoba oil- It helps control sebum production Jojoba oil regulates sebum production because it's so similar to the sebum that your body produces naturally. When you put jojoba oil on your skin, your skin is soothed and moisturized. This keeps skin from looking oily and helps prevent acne caused by clogged pores.

Tranexamic acid - Provides a powerful and specific anti-inflammatory action, inhibiting the tyrosinase synthesis in melanocytes. At the same time it blocks the transfer of pigment from melanocytes to keratinocytes in the epidermis. Tranexamic acid also calms the skin and helps restore the skin barrier.


Aqua, Glycerin, Tanexamic Acid, Sodium Hyaluronate, Phenoxyethanol, Sclerotium Gum, Panthenol, Rumex Occidentalis (western dock) extract, Ascorbic Acid, Ethylhexylglycerin, Xanthan Gum, Chamomilla Reticutita (Chamomile) Flower Extract, Glycyrrhiza Glabra (Liquorice) Extract, Hydrolyzed Yeast Extract, Glycolipids, Bakuchiol, Punica Granatum (pomegranate) Seed oil, Simmondsia Chinensis (Jojoba) Seed Oil, Tocopheryl Acetate


Apply to discoloured areas of skin Morning and Night after Cleansing.

Tips for use

Store Below 30*C. Avoid contact with eyes,

Cautions/ Things to note

Proudly made in Christchurch NZ.
Caution: SPF use daily when using active products like these.